The all-new Ariya also builds on Nissan’s strength as an EV pioneer and innovator. The 2023 Ariya is Nissan’s ultimate expression of style and technology, with each complimenting the other in aesthetics and function. Its 100% electric vehicle platform removed fundamental limitations and allowed designers to take new approaches to existing components.
Ariya styling represents a significant redefinition of Nissan’s design philosophy. This new philosophy is based on distinctive Japanese approach conveyed in a simple-yet-powerfully modern way. Designers embraced this with the key concepts of sleek, and seamless to communicate how an EV paired with advanced driving capabilities can offer a new perspective to design, function, and the ownership experience.
The front of the vehicle appears seamless, elegant, and fresh. It’s highlighted by a shield – a reimagined grille for the EV era. The shield incorporates a 3-D traditional Japanese Kumiko pattern just under the smooth surface, while protecting sensors used for driver assistance functions without the aesthetics interrupting operation. Nissan’s redesigned brand logo is prominently placed at the center of the aerodynamic shield, beaming with the crisp definition from the 20 LEDs that compose it.
The lower section of the shield is bordered by subtle lighting that illuminates, along with the logo, when the Ariya is ready for operation. Thin LED headlamps, constructed with four 20-millimeter mini-projectors to reinvent Nissan’s signature V-motion design.
A single, uninterrupted horizon line stretches across the side profile, linking the front fascia and the rear and conveys linear movement, creating architectural beauty in tension and drama from every angle.
The rear of Ariya is equally striking, characterized by a steeply raked C-pillar that blends flawlessly into the rear deck. The one-piece light blade, representing the rear combination lamps, has been engineered to give a blackout effect when parked, and consistent red illumination, day or night, when in use. Rear fender flares and a high-mounted rear wing signal Ariya’s powerful EV capabilities.
Ariya is offered with six two-tone exterior paint combinations, each sporting a black roof, and three striking full-body colors. A unique exterior Copper and Black two-tone color package,, as the sun marks the beginning of a new day.
The striking Ariya interior is defined by the Japanese term ma – referring to its spatiotemporal qualities of belonging to both space and time. The interior is more akin to a sleek cafeÌ lounge on a starship, evoking performance and intrigue, rather than a traditional automotive cabin.
The advantages provided by the company’s all-new EV platform have enabled Ariya to offer a spacious cabin. For example, the compact nature of the powertrain components made it possible for Nissan’s engineers to install the climate control system under the hood (where a traditional gasoline engine would be), allowing the designers to utilize the whole length of the cabin without traditional obstructions such as a transmission tunnel.
The flat, open floor – made possible by the location of the battery at the base of the chassis – and the slim-profile Zero Gravity seats – result in vast amounts of legroom and easy interaction between front- and rear-seat passengers. The EV drivetrain and the generous use of sound-absorbing materials result in a quiet cabin, allowing occupants to relax and enjoy a lounge-like space.
Ariya’s minimalist instrument panel blends seamlessly with the shape of the cabin and transitions into the doors. It’s devoid of buttons and switches found in conventional vehicles. Primary climate control functions are integrated into the wooden center dash in the form of capacitive haptic switches that offer the same feeling as mechanical switches by vibrating when touched.
Tucked under the center of the instrument panel are an available innovative center storage box and fold-out tray. The innovative slide-out table design transforms the cabin space into a mobile office or on-the-go picnic table, helping to make sure your time parked is productive.
The available adjustable center console can be moved to suit the driver’s personal preference and saved as part of the driver’s profile for automatic adjustment in future outings. The surface hosts a new shifter that fits in the palm to encourage a relaxed driving position, with haptic drive mode controls within easy reach.
Rear-seat passengers are treated to an abundance of headroom and legroom, with the flat cabin floor allowing them to easily cross their legs and relax. Accents and ornamentation are carried into the rear space to give all the same sense of sophistication and comfort. The sleek front seats are positioned to obscure the B-pillar, offering occupants an outward panoramic view.
Formidable EV performance for a wide range of needs
Built on an all-new Alliance-developed EV platform, Ariya is the ultimate expression of Nissan Intelligent Mobility, Nissan’s vision to further improve the appeal of its vehicles and achieve its ultimate goal of a future with zero tailpipe emissions and virtually zero vehicle fatalities.
The Nissan Ariya’s all-electric drivetrain is an example of the seamless integration of advanced EV technology, integrating excellent power delivery, charging capabilities, and extended range. With four core models offered, including two-wheel-drive and all-wheel-drive versions, Ariya is designed to meet the driving needs of a wide range of customers.
Both Ariya front-wheel drive and all-wheel drive models offer a choice of 63 kWh or 87 kWh of usable battery capacity – ideal for urban commuters and first-time EV owners looking for quality and style in their next-generation EV.
The twin electric motor, all-wheel drive Ariya models feature Nissan’s most advanced all-wheel control technology, e-4ORCE. The "e" in e-4ORCE stands for Nissan’s 100% electric motor drive system. "4ORCE" (pronounced force) refers to the vehicle’s physical power and energy, with "4" representing all-wheel control.
Born from the company’s rich history of developing memorable all-terrain vehicles and sports cars, e-4ORCE is the spiritual offspring of the Nissan GT-R’s ATTESA E-TS torque split system and the intelligent all-wheel-drive systems found in Nissan’s lineup of crossovers and SUVs.
By specifically managing power output and braking performance for smoothness and stability, e-4ORCE enhances driver confidence by tracing the steered driving line over almost any road surface.
In addition to optimizing front and rear torque allocation, the system applies independent brake control at each of the four wheels to maximize the cornering force generated by each one. This delivers cornering that faithfully follows driver inputs with minimal steering adjustments.
A smooth, powerful on-road presence
Staying true to Nissan’s heritage of producing fun-to-drive, exciting cars, Ariya’s all-new EV platform has been optimized to deliver exceptional handling. The battery pack sits under the center of the vehicle to ensure a low center of gravity and near-equal weight distribution, front and rear.
The battery pack’s flat design and integrated cross-member in the battery case, allow the Ariya to have a flat floor and impressive structural rigidity. Suspension components are optimized to take advantage of this, creating stable handling and a comfortable ride while also suppressing vibrations and noise from entering the cabin space.
In the rear, the suspension packaging, including the multi-link system and rear electric motor (if equipped), create an exceptional balance of ride comfort, handling, and performance.
Ariya’s highly rigid body structure and super responsive rack-and-pinion steering system provide the vehicle with a crisp turn-in response, while its near 50:50 front/rear weight distribution made possible by the battery positioned under the floor in the middle of the vehicle helps Ariya behave predictably through all virtual types of corners.
A high-tech driving experience
The Ariya ensures high levels of comfort and confidence by providing occupants with the latest Nissan technologies, including the next-generation ProPILOT Assist advanced driver assistance. Available on the Nissan LEAF, Altima, Pathfinder, Rogue, and Rogue Sport, ProPILOT Assist3 is a hands-on assistance system that helps drivers stay centered in their lane, and navigate stop-and-go highway traffic, and by maintaining a set vehicle speed and distance to the vehicle ahead.
ProPILOT Assist 2.04 is the newest iteration of Nissan’s driver assistance technology. It expands on ProPILOT Assist, allowing attentive drivers to take their hands off the steering wheel under certain conditions, helping reduce the driver’s workload in single-lane highway traffic3. In addition, ProPILOT Assist 2.0 also supports multi-lane highway driving tasks such as lane changes, passing, and highway exiting.
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