Unveiled through a recent discovery in a trademark filing at the European Intellectual Property Office, coupled with a corresponding filing at the German Patent and Trademark Office, a fresh revelation has surfaced regarding a new addition to the Volkswagen lineup: the ID. Cross.
Devotees of Volkswagen might experience a sense of déjà vu, as the moniker ID. Cross harkens back to the 2017 Shanghai Auto Show, where the initial glimpse of a concept named the ID. Crozz captivated automotive enthusiasts. Following this, a revamped iteration named the ID. Crozz II took center stage at the Frankfurt Auto Show later that year.
These conceptual forerunners eventually paved the way for the production model known as the Volkswagen ID.4. Yet, the unveiling of the ID. Cross prompts a pertinent question: What purpose does this new name serve?
In the midst of Volkswagen’s shift towards electric vehicles, only three revered names remain unscathed: Golf, Tiguan, and GTI. Consequently, the introduction of the ID. Cross opens the door to speculation about its potential application. Given Volkswagen’s historical usage of the term ’cross,’ it seems plausible that the name will grace a crossover or SUV.
The most fitting candidate for this nomenclature is the T-Cross, a compact crossover excluded from the U.S. market due to its petite dimensions. Considering the trademark filings at European intellectual property offices, the T-Cross emerges as a likely recipient of the ID. Cross designation.
An additional layer to this narrative is the history of the ’Crozz’ name, previously employed as a suffix for various VW models in the Chinese market. This hints at the possibility that the ID. Cross might be earmarked for a region-specific crossover. Alternatively, it could be intended for the recently teased elongated version of the ID.7. Regardless of its eventual placement, the ’ID’ prefix assures us that the vehicle will be an electric offering.
Reports from the past year indicated that Volkswagen was contemplating a substantial overhaul of its naming conventions, aiming for greater clarity in model identification through badges. However, no tangible developments have emerged on this front.
The automotive world must now exercise patience, awaiting the unveiling of Volkswagen’s plans for the intriguingly named ID. Cross.
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